Public Relations

Course Structure for Binusian 2025

Sem	Code	Course Name	SCU	Total
1	CHAR6030018	Character Building: Pancasila	2	20
	COMM6473018	Introduction to Public Relations	4
	COMM6313018	Public Speaking*	4
	COMM6276018	Intercultural Communication	4
	COMM6474018	Corporate Relationship Management**	2
	LANG6089018	Indonesian Language	2
	English University Courses I
	ENGL6198018	English in Focus	2
	ENGL6199018	English for Business Presentation	2
2	CHAR6031018	Character Building: Kewarganegaraan	2	20
	COMM6317018	Communication Theories in Public Relations Context	4
	COMM6478018	Professional Communication in Business Settings*	2
	COMM6315018	Writing for Public Relations	4
	COMM6338018	Reputation Management**	4
	ENTR6519002	Entrepreneurship: Ideation	2
	English University Courses II
	ENGL6201018	English Savvy	2
	ENGL6200018	English for Written Business Communication	2
3	CHAR6032004	Character Building: Agama	2	24
	ENTR6520002	Entrepreneurship: Prototyping	2
	COMM6479012	Social Design Thinking	4
	COMM6480018	Consumer and Audience Analytics**	4
	COMM6481018	Strategic Planning in Public Relations	4
	COMM6590018	Crisis Management	2/2
	COMM6482018	Corporate Social Responsibility*	4
4	ENTR6521002	Entrepreneurship: Market Validation***	2	16
	COMM6565018	Communication Data & Technology***	6
	Streaming: Digital Public Relations
	COMM6566018	Integrated Marketing Communications*	2
	COMM6567018	SEM and SEO Management**	2
	COMM6485018	Public Relations Photography	2
	COMM6568018	Digital Platform Strategies	2
	Streaming: Corporate Public Relations***
	COMM6426019	Narrative Development**	2/2
	COMM6540019	Communication and Public Affairs*	2
	COMM6435019	Global Consumer Behavior*	2
	Minor Program		8
	Free Electives***		8
5	RSCH6438018	Quantitative and Qualitative Research Methods in Communication Context***	4	20
	COMM6486018	Workplace Ethics and Behaviour***	2/2
	Streaming: Digital Public Relations
	COMM6487018	Branding and Advertising	2/2
	COMM6569018	Event Management*	2
	DSGN6800018	Visual Design	4
	COMM6570018	Digital Analytical for Public Relations**	2
	Streaming: Corporate Public Relations***
	COMM6523019	Corporate Event Management	2/2
	COMM6541019	Digital Corporate Communication^&*	2/2
	COMM6588019	Strategic Brand Management^&*	4
	Minor Program		12
	Free Electives***		12
6	Enrichment Program I		20	20
7	Enrichment Program II		20	20
8	COMM6563018	Pre-Thesis	2	6
	COMM6564018	Thesis	4
	COMM6600018	Thesis	6
Total Credits 146 SCU

*) This course is delivered in English

**) Global Learning System Course

***) Conducted for student mobility program in Jakarta

Students can choose Minor Program in Malang/Bandung/Jakarta

Streaming/Minor/Free Electives:

Students can only choose between streaming, minor programs or free elective, See minor program and free elective appendix for the detail.

English University Courses:

-) For 1^st Semester: English University Courses I, students with Binus University English Proficiency Test score less than 500 will take English in Focus, and student with test score greater than or equal to 500 will take English for Business Presentation.

-) For 2^nd Semester: English University Courses II, students with Binus University English Proficiency Test score less than 500 will take English Savvy, and students with test score greater than or equal to 500 will take English for Written Business Communication.

Pre-thesis (2 SCU) & Thesis (4 SCU) can be taken in the 6^thand/or 7^th semester by the students who meet the requirements from the Study Program/Program

Enrichment Program I (6^th Semester) & Enrichment Program II (7^th Semester):

-) Student will take one of enrichment program tracks (off campus). See enrichment appendix for the tracks detail.

Enrichment Track Scheme

Track	Semester 6							Semester 7
Track	IN	RS	EN	CD	SA	IS	etc	IN	RS	EN	CD	SA	IS	FS
1	v							v
2	v								v
3		v							v
4			v							v
5				v				v
6				v					v
7					v			v
8					v						v
9					v							v
10	v													v
11		v												v
12			v											v
13				v										v
14					v									v
15						v		v
16						v			v
17						v					v
18						v						v
19						v								v
20	v												v
21		v											v
22				v									v
23					v								v

Note:

IN : Certified Internship

RS : Certified Research

EN : Certified Entrepreneurship

CD : Certified Community Development

SA : Certified Study Abroad

IS : Certified Specific Independent Study

FS : Further Study

etc : Study Program Special Purposes

Description:

Student will take one of enrichment program tracks

Public Relations

Course Structure for Binusian 2025

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