Strategic Management in Business
Learning Outcomes Upon successful completion of this course, students are expected to be able to define and explain Business Management principles and processes by understanding the strategic busines...
BINUS University Curriculum Center
People Innovation Excellence
Courses
STRATEGIC MANAGEMENT IN BUSINESS (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to identify strategic management problems/issues; assess appropriate approaches and techniques in a stra...
STRATEGIC MANAGEMENT IN BUSINESS (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to identify strategic management problems/issues; assess appropriate approaches and techniques in a stra...
STRATEGIC MANAGEMENT IN HOSPITALITY (2 Credits)
Learning Outcomes: On successful completion of this course, student will be able to: analyze strategic analysis that cover both organization’s internal and external environment examination of hospi...
STRATEGIC MARKETING MANAGEMENT (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to: identify and respond to emerging local and global business opportunities; define, explain, and synthesize marke...
STRATEGIC MARKETING PLANNING (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to identify and explain the emerging local and global business opportunities and issue...
STRATEGIC PLANNING IN PUBLIC RELATIONS (4 Credits)
Learning Outcomes: Design Public Relations programs according to organization’s needs; Design public relations programs according to organization’s needs. Execute public relations prog...
STRATEGIC PROCUREMENT (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to master: identifying supply chain and procurement management issues; assessing decisions for solving problems in ...
STRATEGIC PUBLIC RELATIONS (2 Credits)
Learning Outcomes: On successful completion of this course, student will be able to: Demonstrate understanding on the diverse aspects of public relations functions; Develop strategic communication pl...
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