STRATEGIC MANAGEMENT IN BUSINESS (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to identify strategic management problems/issues; assess appropriate approaches and techniques in a stra...
BINUS University Curriculum Center
People Innovation Excellence
Courses
STRATEGIC MANAGEMENT IN HOSPITALITY (2 Credits)
Learning Outcomes: On successful completion of this course, student will be able to: analyze strategic analysis that cover both organization’s internal and external environment examination of hospi...
STRATEGIC MARKETING MANAGEMENT (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to: identify and respond to emerging local and global business opportunities; define, explain, and synthesize marke...
STRATEGIC MARKETING PLANNING (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to identify and explain the emerging local and global business opportunities and issue...
STRATEGIC PITCHING AND NEGOTIATION (2/2 Credits)
Learning Outcomes: Topics:
STRATEGIC PLANNING IN PUBLIC RELATIONS (4 Credits)
Learning Outcomes: Design Public Relations programs according to organization’s needs; Design public relations programs according to organization’s needs. Execute public relations prog...
STRATEGIC PROCUREMENT (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to master: identifying supply chain and procurement management issues; assessing decisions for solving problems in ...
STRATEGIC PUBLIC RELATIONS (2 Credits)
Learning Outcomes: On successful completion of this course, student will be able to: Demonstrate understanding on the diverse aspects of public relations functions; Develop strategic communication pl...
STRATEGIC SUPPLY NETWORK (2 Credits)
Learning Outcomes: Topics:
SOCIAL MEDIA
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