Marketing Communication

Student Outcomes

After completing the study, graduates are:

1. Able to conduct social research using communication perspective;
2. Able to perform multi-channel communication;
3. Able to implement humanity value and professional ethics in communication practices;
4. Able to plan communication strategy for corporate sustainability;
5. Able to plan marketing communication strategy for brand sustainability;
6. Able to apply interdisciplinary knowledge and skills in developing alternative solutions for problem-solving.