Learning Outcomes:
Understanding of basic knowledge to support the research in information systems, Analyze and conclude the output of data processing to support research conclusions, Demonstrate res...
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Learning Outcomes:
Describe the basics of research methodology and the research report; Choose appropriate sampling and research design; Construct questionnaires, measurements and scaling, and resear...
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Learning Outcomes:
Upon successful completion of this course, students are expected to be able to: conduct marketing research, interpret the outcome of the research and utilize it in developing strat...
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