Marketing Research
Learning Outcomes On successful completion of this course, students will be able to: Describe the fundamental principles of marketing research and their applications in real life marketing situations...
BINUS University Curriculum Center
People Innovation Excellence
Courses
MARKETING RESEARCH (2/2 Credits)
Learning Outcomes: On successful completion of this course, students will be able to: describe the fundamental principles of marketing research; demonstrate the marketing research process; analyze th...
MARKETING RESEARCH (3/1 Credits)
Learning Outcomes: On successful completion of this course, students will be able to: describe the fundamental principles of marketing research; demonstrate the marketing research process; analyze th...
MARKETING RESEARCH (4 Credits)
Learning Outcomes: On successful completion of this course, students will be able to: Describe the fundamental principles of marketing research; Demonstrate the marketing research process; Analyze th...
MARKETING RESEARCH (4/2 Credits)
Learning Outcomes: On successful completion of this course, students will be able to: Describe the fundamental principles of marketing research; Demonstrate the marketing research activities; Analyze...
MARKETING RESEARCH EXPERIENCE (8 Credits)
Learning Outcomes: On successful completion of this course, students have engaged in “real-world” marketing research under the guidance and support of a mentor in their research field, and the in...
MARKETING RESEARCH IMPLEMENTATION (8 Credits)
Learning Outcomes: On successful completion of this course, students have engaged in “real-world” marketing research under the guidance and support of a mentor in their research field, and the in...
MARKETING RESEARCH IN INDUSTRIAL PRACTICES (2 Cred...
Learning Outcomes: On successful completion of this course, student will be able to: Describe the fundamental principles of marketing research; Demonstrate the marketing research activities Topics: ...
MARKETING RESEARCH IN PROFESSIONAL PRACTICES (2 Cr...
Learning Outcomes: On successful completion of this course, student will be able to: Analyze the marketing research result in order to help in marketing decision making; Apply the marketing research ...
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