BINUS BUSINESS SCHOOL
History and Development
BINUS Business School (BBS) offers three levels of higher education programs in business, entrepreneurship, and management studies for Undergraduate, Master, and Doctorate Programs. There are two undergraduate programs in BBS:
- Bachelor of Economics in Managementdegree program consists of the international programs (located in Joseph Wibowo Center or JWC campus) and the regular programs (located in Kemanggisan, Alam Sutera, and Bekasi campuses).
- Bachelor of Business in Entrepreneurship degree program that consists of the Creativepreneurship Program in Bandung campus and the Entrepreneurship & Business Creation program in Malang campus.
The Master Program is known as Magister of Management (MM) degree program (located in JWC, Alam Sutera, and Bekasi campuses), while the Doctoral Program is a Doctor of Research in Management (DRM) degree program (located in Kemanggisan & JWC campuses).
BINUS Business School has been nationally recognized as a study program with Information and Communication Technology (ICT) driven, business, and entrepreneurial focus. Each program’s curricula are continuously updated and benchmarked to local and international industries, and many reputable national and international universities. The Undergraduate, Master, & Doctoral degrees in Management programs at BINUS Business School have been awarded the highest grade or Superior (Unggul in the Indonesian language) from the national accreditation agency for higher education (BAN-PT) of the Republic of Indonesia.
BINUS Business School has been officially accredited by The Association to Advance Collegiate Schools of Business (AACSB), the most reputable international accreditation for business schools, since 2019. AACSB is a global non-profit institution that focuses on assessing the education quality of universities around the world. AACSB has a mission to improve the quality of education, especially in business and accounting. Established in 1916, today, AACSB has more than 1,700 business education institutions from around the world as its members. There are only 862 business schools in 56 countries and territories, 18 business schools in Southeast Asia, that have earned AACSB Accreditations. BINUS Business School is the first business school from a private university in Indonesia to get an AACSB accreditation. In 2020, the BBS Bachelor of Business in Entrepreneurship degree program has been included in BBS-AACSB accreditation.
BINUS Business School emphasizes its curriculum in business decision-making, professionalism, entrepreneurial skill, and ethics, which are applied within small to large businesses at the local and international levels. The philosophy of education in BINUS Business School is to nurture business management knowledge with the willingness to improve the current achievements continuously. One of the significant values that BINUS Business School is the freedom to innovate. The regular undergraduate program is carried out face-to-face for five semesters, followed by an off-campus enrichment program for two semesters consisting of 5 types of activities: 1. internship, 2. study abroad, 3. community development, 4. research and 5. entrepreneurship, and outside the school for one semester in the form of selecting free elective courses and minor programs. BINUS Business School-Undergraduate Program (BBS-UP) provides a selection of minor programs and free elective programs that can expand the scope and variation of knowledge, thus giving each student unique value. It means combining integrity with a creative and results-oriented spirit.
BBS-UP in Management Program manages the following programs: Business Creation, Business Management, International Business Management, Global Business Marketing, and Management. Meanwhile, BBS Undergraduate Program in Entrepreneurship offers two programs: Creativepreneurship Program that focus on ICT-intensive commercialization technology prowess and Entrepreneurship & Business Creation program that focus on the development of digital technopreneur who can compete in global competition.
BINUS Business School – International Undergraduate Program (BBS-IUP) currently has concentrations in International Business (IB) and Business Management and Marketing (BMM). BBS IUP is a full English program using both national and international curricula. Students can get double degrees by studying the last 1 or 2 years of their program with university partners in UK, Germany, China, Korea, or other countries. Furthermore, BBS IUP joins forces with the University of Newcastle in Australia (a top 200 university in the world) to launch undergraduate double degree programs. This cooperation provides an effective way for students to get a bachelor degree concentrated in IB or BMM from BINUS University and a bachelor degree in innovation and entrepreneurship from the University of Newcastle within 4 year-time in Jakarta.
BINUS Business School Master of Management Program provides diverse and relevant programs that cater to specific needs, such as career advancements, changes in career direction, personal development, or research opportunities. BINUS Business School MP currently manages the following programs: Young Professional Creative Marketing, Young Professional Business Management, Professional Business Management, Business Management (Blended Learning), and Executive Management.
BINUS Business School Doctorate Program is a doctorate program in management which emphasizes the development of knowledge in management by combining the elements of science, best practices, and use of ICT. It offers concentrations in Marketing Science & Analytics, Innovation & Entrepreneurship, Financial Management & Technology, Digital Business, People & Leadership, and Corporate Strategy & Agility.
Academic Title
Students have the right to carry the academic title from BINUS Business School if he/she has fulfilled the requirements to attend graduation. The title given is adapted to the rule of the government.
Table of Academic Title BINUS Business School
Programs | Study Level | Academic Title |
BBS Undergraduate Program @Greater Jakarta: | ||
· Management | S1 | Sarjana Ekonomi (S.E.) |
· Global Business Marketing | S1 | Sarjana Ekonomi (S.E.) |
· International Business Management | S1 | Sarjana Ekonomi (S.E.) |
· Business Creation | S1 | Sarjana Ekonomi (S.E.) |
· Business Management | S1 | Sarjana Ekonomi (S.E.) |
BBS Undergraduate Program @Bandung: | ||
· Creativepreneurship | S1 | Sarjana Bisnis (S.Bns. ) |
BBS Undergraduate Program @Malang: | ||
· Entrepreneurship Business Creation | S1 | Sarjana Bisnis (S.Bns.) |
BBS International Undergraduate Program: | ||
· International Business | S1 | Sarjana Ekonomi (S.E.) |
· Business Management and Marketing | S1 | Sarjana Ekonomi (S.E.) |
BBS Master of Management Program: | ||
· MM Young Professional – Business Management | S2 | Magister Manajemen (M.M.) |
· MM Young Professional – Creative Marketing | S2 | Magister Manajemen (M.M.) |
· MM Professional – Business Management | S2 | Magister Manajemen (M.M.) |
· MM Business Management – Blended Learning | S2 | Magister Manajemen (M.M.) |
· MM Executive Management | S2 | Magister Manajemen (M.M.) |
BBS Doctorate Program: | ||
Doctor of Research in Management | S3 | Doktor (Dr.) |
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