MARKETING CHANNELS (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: analyze distribution systems in an industry and utilize them to develop an effective distribution pl...
BINUS University Curriculum Center
People Innovation Excellence
Courses
MARKETING COMMUNICATION (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: apply different management phrases and concepts in managing an organization; explain different chall...
MARKETING COMMUNICATION PROGRAM AND EVENT MANAGEME...
Learning Outcomes: On successful completion of this course, student will be able to: Explain The knowledge of Event management; Organize An Event Public Relations; Measure Event process; Design An...
MARKETING CONCEPT APPLICATIONS (4 SCU)
Learning Outcomes: Upon completion of this subject, students are able to demonstrate an understanding of essential marketing terminology and concepts, including the marketing concept, market analysis...
Marketing Ethics
Learning Outcomes Marketing ethics course study applied ethical reasoning to explore many of the normative marketing issues posed by the contemporary interplay of international business and political...
MARKETING FOR ENTREPRENEUR (4 Credits)
Learning Outcomes: On successful completion of this course, student will be able to: Identify the business environment, market competitiveness, and customer needs Explain the context of entre...
MARKETING FOR ENTREPRENEUR (4 SCU)
Learning Outcomes: On successful completion of this course, student will be able to: Identify the business environment, market competitiveness, and customer needs Explain the context of entre...
MARKETING FOR TOURISM AND HOSPITALITY INDUSTRY (4 ...
Learning Outcomes: On successful completion of this course, student will be able to: Define hospitality marketing concept and outline the steps in the marketing process; Outline 8Ps approaches to hos...
Marketing for Tourism Industry
Learning Outcomes Upon successful completion of this course, students are expected to be able to: identify the existing components of issues and latest trends in tourism sector in regards to developi...
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