People Innovation Excellence

Creative Advertising Program

Course Structure for Binusian 2024

Sem Code Course Name SCU Total
1 CHAR6013 Character Building: Pancasila 2 20
DSGN6649 Computer Graphic I 4
DSGN6646 Material and Colors in Visual Design 4
DSGN6647 Drawing for Design 4
DSGN6658 Typography 4
English University Courses I
ENGL6128 English in Focus 2
ENGL6130 English for Business Presentation 2
2 CHAR6014 Character Building: Kewarganegaraan 2 20
DSGN6162 Visual Communication Design Reviews 2
DSGN6651 Photography** 4
DSGN6799 Visual Communication Design I 4
DSGN6650 Computer Graphic II* 4
ENTR6509 Entrepreneurship: Ideation 2
English University Courses II
ENGL6129 English Savvy 2
ENGL6131 English for Written Business Communication 2
3

 

CHAR6015 Character Building: Agama 2 22

 

LANG6027 Indonesian 2
DSGN6645 Eastern Art Review 2
DSGN6165 Western Art Review 2
DSGN6653 Illustration Design*** 4
DSGN6668 Photography for Commercial Project** 4
DSGN6655 Visual Communication Design II 4
ARTS6015 Aesthetics 2
4 DSGN6669 Visual Making Project*** 4 20
MDIA6046 Audio Visual (Pre Production and Production)** 4
MKTG6293 Marketing and Consumer Behavior*&** 2
MDIA6019 Advertising Media*&** 2
DSGN6875 Creative Design Workshop** 4
DSGN6671 Creative Writing for Commercials 4
5

 

ENTR6511 Entrepreneurship: Market Validation 2 18

 

 

 

 

DSGN6656 Design Methods 4
DSGN6882 Visual Communication Design III** 4
DSGN6878 Design and Digital Media 4
Free Electives 4
6 Enrichment Program I 20 20
7 Enrichment Program II 20 20
8 DSGN6592 Thesis 6 6
TOTAL CREDITS 146 SCU

*) This course is delivered in English
**) Global Learning System Course
-) For Free Electives, students are required to choose from the list of Free Electives in Appendix.

English University Courses:

-) For 1st Semester: English University Courses I, students with Binus University English Proficiency Test score less than 500 will take English in Focus, and student with test score greater than or equal to 500 will take English for Business Presentation.
-) For 2nd Semester: English University Courses II, students with Binus University English Proficiency Test score less than 500 will take English Savvy, and students with test score greater than or equal to 500 will take English for Written Business Communication.
-) Students must pass English Savvy with a minimum Grade of C.

Enrichment Program I (6th Semester) & Enrichment Program II (7th Semester):
-) Student will take one of enrichment program tracks (off campus).

Enrichment Track Scheme

Track Semester 6 Semester 7
IN RS EN CD SA etc IN RS EN CD SA etc
1 v v
2 v v
3 v v
4 v v

Notes:
IN            : Internship
RS           : Research
EN          : Entrepreneurship
CD          : Community Development
SA           : Study Abroad
etc           : Study Program Special Purposes

Description:
Student will take one of enrichment program tracks

 


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